21.10–23.10.2025 | Crocus Expo, Moscow
Music Retail, Practical Day
Practical Day
September 22, 2022
Conference hall "Vostochny", 1 pavilion, 2nd floor
Practical training for owners and managers of retail and wholesale stores of musical instruments, sound and lighting equipment.
The following are waiting for you:
- Presentations by market practitioners on topics that will help businesses grow here and now.
- Round-table discussion of the urgent problems of the industry.
Conference Schedule
10-30 - 11-00
Сбор гостей
11-00 - 11-15
Introduction
11-15 - 11-50
Retail - "How online and offline stores help each other to increase sales".
Vyacheslav Nikishin, founder of the projects Veraeti, V3toys, Contentbox. Development Director of SKIFMUSIC
Vyacheslav Nikishin, founder of the projects Veraeti, V3toys, Contentbox. Development Director of SKIFMUSIC
11-50 - 12-25
Marketing - "Practical Toolkit. How to make quality content and earn on it in 2022 with understandable actions".
Alexander Nesteruk, chief marketing officer at SKIFMUSIC
Alexander Nesteruk, chief marketing officer at SKIFMUSIC
12-25 - 13-00
Coffee break, drinks and networling
13-00 - 13-40
Sales - "Dream Team. How to assemble, how to train, how to motivate to work?"
Pavel Sarchin, sales guru, ten years of experience in retail, more than 20 open outlets, more than 200 trained salespeople. Head of sales of the FreeShop chain, executive director of the BestMoto group of companies, support of projects: WatchMarket, StanRemMontage, Red Koi. Sales Manager of SKIFMUSIC
Pavel Sarchin, sales guru, ten years of experience in retail, more than 20 open outlets, more than 200 trained salespeople. Head of sales of the FreeShop chain, executive director of the BestMoto group of companies, support of projects: WatchMarket, StanRemMontage, Red Koi. Sales Manager of SKIFMUSIC
13-40 - 14-20
SKIFMUSIC Partner Union - "Presentation of Russia's largest association of musical instruments stores from all over the country to the Partner Union"
Boris Kolesnikov, Founder of SKIFMUSIC
Boris Kolesnikov, Founder of SKIFMUSIC
14-20 - 15-00
Online and Sales - "Software for Business - How We Went Our Own Way"
Vyacheslav Nikishin, founder of the projects Veraeti, V3toys, Contentbox. Development Director of SKIFMUSIC
Vyacheslav Nikishin, founder of the projects Veraeti, V3toys, Contentbox. Development Director of SKIFMUSIC
15-00 - 16-00
Closing of the conference, forum, networking, drinks
How to take part:
Participation in the conference is free, registration to the exhibition is required.
Organizer: SKIFMUSIC Music Store Network