Light + Audio Tec 2022:

Moscow Expocenter hosted a large-scale event for professional integrators: the Light + Audio exhibition. DIGIS Group, as always, could not miss this event. This year we decided to brighten up our booth with bright graffiti colors and exhibit many top solutions - from the long-favorite hits to promising new products.

We were pleased with the large number of visitors to the exhibition: the experts from DIGIS group of companies had no time to answer the questions pouring in from all sides. We were happy to meet colleagues, partners and customers. Especially nice were the meetings with partners from other regions, which the exhibition brought together.

Despite the fact that we have our own circle of visitors, because we are in the four registers of the Ministry of Industry and Trade and the situation with import substitution obliges us to work with us, we are glad that people came to the exhibition and saw us.

The sound directors who accompany entertainers really like our Eurosound Bora line array - it is advantageously different from what is produced in Russia. Our armchairs for auditoriums like theater directors, because of all those present in this market, we are the only manufacturer.

Our musical instruments are very popular. This year, the Merzlyakov School at the Tchaikovsky Moscow State Conservatory was the customer (25 pieces), as part of a fair selection among Russian manufacturers.

There are a lot of new brands on display that we haven't seen before. There are more visitors than even before the pandemic. Representatives of theaters and rental companies come to our stand with a specific goal - to choose equipment to buy.

We have brought a few novelties. Our flagship SUPER SCOPE MAX is LED Beam, Spot, Wash, Profile - 4 devices in one. Our second "debutant" is CODE consoles, a new brand for Russia, a replacement for the departed European brands to which everyone is accustomed.

The exhibition is not "about sales", but "about meetings" and an opportunity to communicate with customers who have become almost friends for many years and also to find new friends. Sales will come later.

I'm glad the exhibition took place. We sponsored the Drummers United competition this year. There were a lot of young participants, children, who amazed me, they were just good - it should be developed, of course.

We are very pleased with the business program of the exhibition. Our managers had the opportunity to meet personally with representatives of theaters and sports facilities, were able to work on further steps of cooperation and agree on future meetings. We are glad that we took part this year. Meetings with dealers and partners we haven't seen for a long time are invaluable. At the exhibition came our partner from Spain Ignacio Chulia, a representative of D.A.S. Audio. We had not seen each other for 3-4 years, and it was a good opportunity to discuss further cooperation.

For me, this is already my seventh exhibition, I have seen many iterations of it, and I can say that in recent years it is the most interesting. A lot of new companies, a lot of new solutions that I have not heard about before. The exhibition is absolutely non-passable - you can see and learn new things and meet new people. I saw at the exhibition the key figures who have a well-established business and who define the market, and the exhibition gives them the opportunity to show our new solutions.

This is the first time we participate in the exhibition. The first day was hectic, the visitors just overpowered us. We exchanged contacts, we hope that in the next 10 days retail clients should come to us. And in a month or two we should have new dealers.

Our booth at the exhibition is always a place for musicians to perform, improvise, make new acquaintances, meet old acquaintances and partners. We always look forward to the exhibition, prepare the program and equipment, and are happy to participate.

A lot of new brands have appeared which I didn't even know about before. Our stand was not without some novelties either. We brought Gemini equipment to Russia. The brand appeared in 1974 in the U.S. and has managed to prove itself. At the stand it was represented in the form of loudspeakers, DJ equipment and Bluetooth speakers.